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TON Foundation Brings Former Nike, Apple Exec as Marketing Chief
Yahoo Finance· 2025-10-01 15:53
Toncoin (TON) has gained momentum over the past 24 hours, rising by more than 4.5% with a 20% surge in trading volume, potentially positioning itself as the next big crypto. The rally comes as TON Foundation announced a high-profile leadership addition aimed at strengthening its global brand presence. According to press release, it has appointed Gerardo Carucci as Chief Marketing Officer (CMO), effective immediately. Carucci will oversee global brand strategy, creative direction, and community growth, po ...
AlphaTON Capital Corp Launches TON Digital Asset Treasury Strategy for the Telegram Ecosystem
Newsfilter· 2025-09-03 13:00
Core Viewpoint - AlphaTON Capital Corp. is focused on acquiring approximately $100 million in TON tokens and establishing a digital asset treasury to leverage Telegram's extensive user base of over a billion monthly active users [1][21]. Strategic Overview - The company is executing a treasury strategy aimed at acquiring TON, managing network infrastructure, and incubating applications within Telegram's ecosystem, demonstrating a commitment to decentralized applications and infrastructure growth [2][5]. - AlphaTON Capital aims to generate significant returns through strategic management of TON validation and staking operations, which are core yield-generating activities [5][10]. Leadership and Management - Brittany Kaiser has been appointed as the Chief Executive Officer and Board Member, bringing extensive experience in blockchain and digital assets, which positions the company for accelerated growth [3][9]. - Enzo Villani will join as Executive Chairman and Chief Investment Officer, emphasizing the convergence of traditional finance with digital assets [4][6]. Operational Strategy - The operational strategy includes three key components: acquiring TON tokens, implementing yield generation through network validation and staking, and developing projects within the Telegram mini app ecosystem [10][11]. - The integration of the TON blockchain with Telegram's platform is expected to facilitate decentralized application development and mass user adoption [12][21]. Financing and Growth - AlphaTON Capital has entered into a private placement for approximately 6.7 million ordinary shares at $5.73 per share, aiming for gross proceeds of about $38.2 million to fund cryptocurrency acquisitions [14][15]. - The company has also secured a loan facility with BitGo Prime for up to $35 million to purchase TON, which will be collateralized by the tokens [15][21]. Market Positioning - AlphaTON Capital is positioned as a specialized digital asset treasury company, providing institutional-grade exposure to the TON ecosystem and Telegram's user base while maintaining governance standards of a Nasdaq-listed company [21][22]. - The company is leveraging strategic partnerships with leading institutions in the digital asset ecosystem to enhance its market expertise and community engagement [7][8].