Core Insights - Rivian Automotive Inc. is entering the autonomous driving market with its proprietary AI chip, the Rivian Autonomy Processor (RAP1), targeting Level 4 autonomy [1][2]. Group 1: Autonomous Driving Strategy - The RAP1 chip can process 5 billion pixels per second, supporting Rivian's Gen 3 Autonomy Computer [2]. - Rivian's autonomous driving approach includes a combination of LiDAR and camera systems, with upcoming R2 models equipped with LiDAR sensors, 11 cameras, and 5 radars [2]. Group 2: Assisted Driving Features - Rivian introduced the Universal Hands Free (UHF) assisted driving system, capable of operating on over 3.5 million miles of roads in the U.S. and Canada, allowing for autonomous lane changes on highways [3]. - The UHF feature will be available in second-generation R1 models in the future [3]. Group 3: Subscription Model - Rivian announced the Autonomy+ subscription service, priced at a one-time fee of $2,500 or a monthly fee of $49.99, set to launch in early 2026 [4]. Group 4: Competitive Landscape - Rivian's pricing for its autonomous driving technology is significantly lower than Tesla's, which charges $8,000 for its Full Self-Driving (FSD) package or $99 per month [5]. - Rivian's competitors in the autonomous driving space include Alphabet's Waymo and Baidu's Apollo Go, both of which are leading in ride-hailing services [6][7]. Group 5: Market Reactions - Rivian's stock saw a 1.22% increase to $16.63 in after-hours trading, indicating positive market sentiment following the announcements [9].