Core Insights - XWELL is opening its first brick-and-mortar location outside of an airport in Clearwater, Florida, on July 25, 2025, focusing on wellness solutions for both locals and visitors [1] - The Clearwater center will offer a range of skincare treatments and services in a calming environment, enhancing the customer experience [3][4] Group 1: New Location and Services - The Clearwater location is modeled after XWELL's successful Naples Wax Centers, providing services such as waxing, facials, and soon to include massages, injectables, IV therapy, and compression services [3] - The center will utilize medical-grade skincare products and experienced health professionals to deliver its services [3] Group 2: Launch Event and Promotions - A celebratory launch event will take place on July 25, featuring live facial demonstrations, complimentary skin analysis, and product sampling [2] - Attendees will receive gift bags with skincare samples and a $25 discount card for future services [2] Group 3: Membership and Community Engagement - XWELL will introduce a flexible membership model at the Clearwater location, valid at both the new site and in-airports nationwide, promoting accessibility to wellness treatments [4] - A Plaza Discount of 15% off products and services will be offered to local employees, supporting community engagement [4] Group 4: Company Overview - XWELL, Inc. operates a portfolio of wellness brands, including Xpres Spa®, Naples Wax Center®, XpresCheck®, and HyperPointe™, aiming to redefine the modern wellness experience through innovation and accessibility [6]