Key Takeaways Wix partners with Monotype to add top-tier fonts, enhancing design for all creators. New fonts span from Helvetica to Recoleta, supporting brands, agencies and entrepreneurs. Wix eyes AI, Studio and Alibaba ties to drive growth, but stays cautious amid volatility.Wix.com Ltd. ((WIX) recently partnered with Monotype Imaging Inc., a renowned name in typography and font technology. The collaboration significantly expands Wix’s font library, offering users, including self-creators, professional ...

The new fonts empower self creators and agencies with a diverse range of high-quality typefaces NEW YORK – Wix.com Ltd. (NASDAQ: WIX), the leading SaaS website builder platform globally1, today announced a strategic partnership with Monotype Imaging Inc., a global leader in type design and technology, extending Wix’s font library. The newly curated typeface collection is now available to Wix users, self creators and agencies – offering them a broader spectrum of high-quality typefaces to elevate their conte ...

Base44 delivers effortless, code-free digital creation through an intuitive, conversational AI experience, which is expected to expand Wix’s reach to new audiences worldwide NEW YORK-- Today Wix.com Ltd. (Nasdaq: WIX), the leading SaaS website builder platform globally1, announced its acquisition of Base44, an AI-powered platform that enables anyone to create fully-functional, custom software solutions and applications using natural language, without the need for traditional coding. The acquisition adds a p ...

Core Insights - Wix.com Ltd. has acquired Hour One, a leader in generative AI media creation, marking a significant step in Wix's evolution towards AI-driven digital experiences [1][3] - The acquisition provides Wix with advanced technologies that will enhance web and visual design capabilities, positioning the company at the forefront of scalable content creation [1][2] Company Overview - Wix is recognized as the leading SaaS website builder platform, established in 2006, offering a comprehensive suite of tools for users to create, manage, and grow their digital presence [4] - The platform includes features such as advanced SEO, marketing tools, and commerce solutions, enabling users to maintain control over their brand and customer relationships [4] Hour One's Technology - Founded in 2019, Hour One specializes in technology that allows for the creation of studio-quality content at scale, integrating generative AI with advanced 3D rendering [2] - The platform supports personalized video and interactive experiences, enhancing storytelling and real-time engagement [2] Strategic Implications - The acquisition is expected to accelerate innovation within Wix, allowing for higher quality control over technologies and reducing reliance on third-party providers [3] - The integration of Hour One's team, which possesses deep expertise in generative AI and media infrastructure, is anticipated to push the boundaries of content creation [3]

Core Viewpoint - Wix.com Ltd. is expected to report first-quarter 2025 results on May 21, with projected revenues indicating a growth of 12-13% year-over-year, and earnings expected to rise by 28.7% compared to the previous year [1][2]. Financial Expectations - Revenues for Q1 2025 are anticipated to be between $469 million and $473 million, with a Zacks Consensus Estimate of $471.8 million, reflecting a 12.4% increase from the prior year [1]. - The Zacks Consensus Estimate for earnings is set at $1.66 per share, indicating a 28.7% rise from the same quarter last year [1]. Recent Performance - Wix has consistently beaten the Zacks Consensus Estimate in the last four quarters, with an average surprise of 18.95% [2]. - The stock has appreciated by 34.8% over the past year, outperforming the Zacks Computers - IT Services industry's growth of 9.7% [2]. Growth Drivers - The adoption of Wix's product portfolio, particularly Wix Studio and AI-driven solutions, is expected to contribute significantly to revenue growth [2]. - The launch of the AI Website Builder in 2024 has transformed user experience and is a key component of Wix's AI offerings [2]. Product Innovations - In January 2025, Wix introduced Business Launcher, an AI tool that helps users develop business ideas based on their skills and goals [3]. - The company has integrated AI assistants across its platform, enhancing operational efficiency and customer conversion rates [4]. - The AI Site-Chat, launched in December 2024, serves as a virtual agent to engage visitors and improve customer experience [4]. User Engagement - Wix Studio, aimed at agencies and professionals, has over two million accounts, with 75% created by new partners, indicating strong market demand [5]. - The strategy to onboard higher-intent users and maximize the lifetime value of existing users is expected to positively impact performance [8]. Revenue Segmentation - The Zacks Consensus Estimate for revenues from Creative Subscriptions and Business Solutions segments is projected at $337 million and $135 million, respectively [8]. Currency Exposure - Approximately 40% of Wix's revenues are generated in non-U.S. dollar currencies, making it vulnerable to foreign exchange fluctuations [9]. - For Q1 2025, revenues are expected to increase by 13-14% at constant currency, accounting for an adverse forex impact of roughly $6 million [9]. Investment and Development - Wix is increasing investments in product development and infrastructure, although the macroeconomic environment remains volatile [10]. - Recent developments include the introduction of Wixel, an AI-driven visual design platform, and Astro, an AI-powered business assistant [11][12].

Core Insights - Wixel is a new standalone AI-powered visual design platform launched by Wix.com Ltd, aimed at democratizing visual design and enabling users to create high-quality designs effortlessly [9][12][14] - The platform integrates advanced AI capabilities with an intuitive user interface, allowing users to perform complex editing tasks such as background removal and image modification with ease [8][12][14] Product Features - Wixel offers powerful editing tools, AI image generation, and a wide range of customizable templates, all designed to enhance user experience [8][9] - Users can generate and transform images, change backgrounds, and create professional-quality visuals quickly, making it suitable for various use cases, including product photography for businesses [13][14] - The platform is currently available in English, with free usage and an optional Pro Plan for enhanced features and premium templates [15] Industry Context - The launch of Wixel comes at a time when studio-quality design is becoming the new standard, and many creators struggle to find the right tools for professional results [11] - Wix has a history of making complex technologies accessible, and Wixel continues this vision by simplifying the design process for users of all skill levels [12][14]