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Slotomania Launches "Vegas in PJs," Making Leading Casino Slots Free-to-Play on Mobile and Web
Prnewswire· 2025-05-13 13:00
Group 1: Campaign Overview - Slotomania launched a new 360 campaign titled "Vegas in PJs" on April 29, 2025, which showcases the comfort of playing from home while enjoying IGT's iconic land-based slots [1] - The campaign features a TV spot that highlights players enjoying the gaming experience in their pajamas, emphasizing the blend of comfort and excitement [1] - The commercial includes a real Slotomania player who won a trip to Europe, reinforcing the community engagement aspect of the campaign [1] Group 2: Strategic Partnership - Slotomania's campaign underscores its strategic partnership with IGT, aiming to bring the thrill of real casino slots to mobile and web players [1] - The collaboration focuses on popular IGT titles such as Cleopatra II, Regal Riches, and Wheel of Fortune Lucky Coins On Stage, enhancing the gaming experience for users [1] - This partnership is positioned to strengthen Slotomania's market presence as a leading destination for immersive at-home gaming [1] Group 3: Company Background - Slotomania is recognized as the world's 1 free-to-play slots game, developed by Playtika LTD, a subsidiary of Playtika Holding Corp [2] - The platform offers a wide variety of high-quality slot games with engaging graphics and sound effects, catering to a large community of slot enthusiasts [2] - Playtika, founded in 2010, is a leader in mobile gaming entertainment, known for pioneering free-to-play social games on various platforms [3]
Spin and Win: Slotomania's Virtual Wheel of Fortune Lucky Coins On Stage Social Casino Game Brings Iconic Casino Action to the Free-To-Play Game
Prnewswire· 2025-05-12 13:00
Core Insights - Slotomania, a leading social casino mobile game from Playtika, has launched a new free-to-play slot game called Wheel of Fortune Lucky Coins On Stage, which features 5 reels and 40 paylines, bringing the iconic game show experience to mobile devices [1][3] - The game is part of a marketing campaign that includes a TV spot titled "Vegas in PJs," showcasing the excitement of IGT's land-based slots and featuring a real player who won a trip to Europe [2] - The new game aims to enhance player engagement by combining traditional casino elements with innovative mobile gameplay, appealing to both existing fans and new players [3] Company Overview - Slotomania is recognized as the world's 1 free-to-play slots game, offering a wide variety of high-quality slot games with advanced graphics and sound effects, and a strong community of slot enthusiasts [4] - Playtika Holding Corp., the parent company of Slotomania, is a leader in mobile gaming entertainment, known for pioneering free-to-play social games on various platforms since its founding in 2010 [5]