Financial Performance - Net sales for Q3 2025 increased by 123% year-over-year, reaching $408 million[16] - Gross margin for Q3 2025 was 456%, a decrease of 350 basis points compared to the previous year[16] - The net loss for Q3 2025 was $28 million, remaining flat compared to the previous year[16] - Adjusted EBITDA loss for Q3 2025 was $17 million, an increase of $02 million compared to the previous year[16] - Year-to-date net sales reached $1234 million, a 67% increase compared to the previous year[16] - Year-to-date gross margin was 481%, a 270 basis point increase compared to the previous year[16] - Year-to-date Adjusted EBITDA loss was $48 million, an improvement of $65 million compared to the previous year[16] Consumer Metrics - Household penetration increased from 49% to 52%[18] - Dollar sales per household increased from $3728 to $3967[18] - Purchase frequency increased from 36x to 37x[18] - Dollar sales per trip increased from $1034 to $1065[18] Strategic Initiatives - The company aims to capitalize on the $270 billion liquid refreshment beverages market within the "better-for-you" soda segment[9]