In the consulting industry’s era of AI upheaval, even job titles aren’t safe from change. Deloitte is preparing to overhaul job titles for its U.S. workforce as part of a sweeping “modernization” effort, as originally reported by Business Insider. According to an internal presentation seen by BI, the firm is shifting away from a workforce structure that was originally designed for “traditional consulting profiles,” a model the firm now deems outdated. Deloitte confirmed the coming change in a statement t ...

Core Insights - The Big Four professional services firms are actively integrating AI technologies both internally and for their clients, marking a significant shift in the industry towards automation and AI-driven solutions [2][10] Group 1: AI Implementation - In 2025, the Big Four firms have made substantial investments in AI and automation, with tools becoming mainstream across audit, tax, and consulting sectors [4] - Deloitte launched Zora AI, an agentic platform that provides clients with "intelligent digital workers" capable of autonomously completing tasks, and expanded generative AI features in its Omnia platform [5] - EY introduced EY.ai, providing 80,000 tax staff access to 150 AI agents for various tasks, with plans to scale to 100,000 agents by 2028 and an annual investment exceeding $1 billion in AI [6] - PwC deployed its agentic platform, agent OS, with 25,000 intelligent agents across client operations, leveraging partnerships with Salesforce, CrewAI, and AWS for AI-led growth [7] - KPMG developed KPMG Workbench in collaboration with Microsoft, connecting 50 AI agents and chatbots, with nearly 1,000 more in development [8] Group 2: Challenges and Developments - Despite advancements, the AI tools are not infallible; Deloitte faced issues in October when it agreed to partially refund the Australian government due to errors in an AI-assisted report [9] - The professional services industry is undergoing a significant transition in 2025, affecting hiring practices and operational methodologies as firms adapt to the AI landscape [10]