Core Insights - Fluent, Inc. has secured a new $30 million financing facility with Bay View Funding, enhancing its financial flexibility and liquidity [1][2] - The new agreement is collateralized by all assets of Fluent and its subsidiaries and carries no liquidity or financial covenants [1] - This financing replaces the previous credit facility with SLR Credit Solutions, which has been fully repaid [1][2] Company Overview - Fluent, Inc. is a provider of commerce media solutions that connects brands with engaged consumers [4] - The company leverages exclusive ad inventory, first-party data, and proprietary machine learning to drive monetization and customer engagement [4] - Founded in 2010, Fluent focuses on performance marketing to enhance revenue streams for partners [4]