Core Insights - Ontex Group NV is launching its iD Discreet range across Europe to address the growing demand for effective continence care solutions [1][5] - The iD Discreet products are designed to provide comfort, reliability, and discretion for individuals living with incontinence [2][3] Market Demand - Incontinence affects approximately 421 million people globally, with increasing prevalence due to an aging population [1] - The iD Discreet range aims to meet the need for dignified and affordable continence care in both home and healthcare settings [7] Product Features - The new range includes absorbent pants and light pads designed for both genders, featuring fast absorption, effective odor control, and breathable materials [2][3] - Innovations such as channeled core technology for instant dryness and specially designed night pads for women enhance the product's effectiveness [3][7] Distribution and Support - iD Discreet products will be distributed through pharmacies, health insurance funds, medical supply channels, and care institutions [1] - Ontex also provides care management platforms, e-learning solutions, and guidance to support healthcare providers and users [5] Company Overview - Ontex is a leading international developer and producer of personal care products, employing around 5,500 people and operating in 12 countries [6] - The company is headquartered in Aalst, Belgium, and its products are distributed in approximately 100 countries [6]