Core Insights - The iQOO Neo11 smartphone was officially launched on October 30, featuring "flagship gaming dual-core" technology and advanced specifications such as the 2K 144Hz screen, aimed at providing a superior gaming experience [1][2] - The device is powered by the Snapdragon 8 Gen 2 and a self-developed gaming chip Q2, enabling advanced gaming technologies like PC-level 2K texture super-resolution and native 144FPS lossless frame rate [1] - The iQOO Neo11 offers the strongest battery performance in its history, utilizing second-generation semi-solid-state battery technology and fourth-generation silicon anode technology [2] Product Features - The iQOO Neo11 is equipped with the latest OriginOS 6.0, promising five years of smooth operation, along with new atomic motion effects and upgraded AI experiences [2] - The smartphone supports cross-ecosystem experiences with Apple, enhancing its versatility [2] - The starting price for the iQOO Neo11 is set at 2,599 yuan, which is only 60% of the price of the iQOO 15 [2] Industry Trends - The competition in the smartphone industry is shifting from "supply chain hardware competition" to a focus on "self-developed technology and algorithm optimization" [2] - Manufacturers with core self-developed chips and underlying algorithm optimization capabilities will create unique user experiences that are harder to replicate [2] - Vivo is strengthening its "performance + gaming" technology label through the iQOO series, building a competitive advantage in the market [2]