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Finfluencers Can Say Whatever They Want Online. FINRA Is Paying Attention
Yahoo Finance· 2025-12-23 05:02
The benefits of social media are evident: It can help bring in new clients and teach basic financial concepts. But all that glitters is not gold. As more Americans turn to social media for financial advice, the risks of overreliance become increasingly apparent. Investment content shared online may be inaccurate, misleading or biased, according to a recent FINRA report, and so-called “finfluencers” often lack formal financial training. The agency issued a request for public comment earlier this month on h ...