Core Insights - The company is focusing on the consumer health business, which is valued at approximately $2.5 billion, with a target to capture 10% of the market, equating to around $250 million in revenue [1] - The consumer health service operates through questhealth.com, allowing patients to order tests online, have blood drawn at service centers, and receive results the next day, emphasizing convenience and direct payment by patients [1] Adoption and Initiatives - There is significant adoption in the consumer health business, indicating positive market reception and growth potential [2] - The company is also observing increased interest in wearable technology, suggesting a potential expansion of its product offerings in this area [2]