vivo's 'Capture Your Hangzhou' charity campaign
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Song Dynasty Charm & Spring Festival Cheer: China's Hangzhou Welcomes Year of the Horse
Globenewswire· 2026-01-28 17:09
Group 1 - The Chinese Lunar Year of the Horse is approaching, symbolizing vitality and journeys, making Hangzhou a popular destination for spring outings [1] - Hangzhou is home to three World Heritage Sites and has a rich cultural history, making it an ideal place to experience ancient Chinese aesthetics and traditional Spring Festival culture [2] - A cultural campaign to celebrate the Year of the Horse has been launched in Hangzhou, running from January 23 to March 4, featuring various events and activities for visitors [3][6] Group 2 - The campaign includes artistic installations, such as a bronze horse by artist Zhu Bingren, and over 70 murals that combine Song patterns with horse motifs [4] - The "Capture Your Hangzhou" charity campaign offers free family photos in scenic areas, with over 100 events showcasing local highlights [5] - The Rokid AR glasses provide a virtual tour experience, featuring multilingual translation and smart navigation, enhancing the exploration of Wuyue Kingdom culture [7] Group 3 - Five themed routes are available for visitors, including Zen experiences and leisurely tours, along with a Spring Festival Bazaar showcasing local crafts and delicacies [8]