Geron(002722)2024-07-12 09:27Group 1: Financial Performance - The company achieved a good performance expectation for the first half of 2024, driven by an increase in the sales proportion of high-end products and growth in export business revenue [2][3] - Overall revenue for the first half of 2024 remained stable compared to the same period last year, with continuous optimization of product structure [3] - The gross profit margin for elevator decorative panels is lower due to simpler processing techniques, while the gross profit margin for home appliance panels is higher due to more complex processes [4] Group 2: Product Development and Market Strategy - The company plans to continuously optimize product structure through ongoing technological innovation and the development of new products [3] - Future measures to expand overseas markets include increasing the number of agents in key markets and enhancing brand influence [3] - The special steel wire project under construction will meet the growing demand for high-end steel wire from external customers [4] Group 3: Business Segments and Applications - The main downstream applications for stainless steel decorative panels are elevators (over 80% share) and home appliances (around 10% share) [4] - The equipment manufacturing business is currently small but has shown good growth momentum, covering major industry clients [4] - The company is focusing on the growing demand for flat wire processing equipment in the new energy vehicle and transformer sectors [4]