EverQuote(EVER) - 2021 Q4 - Earnings Call Presentation

Company Vision and Strategy - EverQuote aims to become the largest online source of insurance policies by leveraging data and technology to simplify insurance and reduce costs and risks[5] - The company targets a 20+% average annual revenue growth over the long term with expanding Adjusted EBITDA margin[7] - EverQuote's strategy involves expanding its DTCA platform, growing existing verticals, attracting more consumers, increasing provider coverage and budget, and deepening consumer and provider engagement[41] Financial Performance and Growth - Total revenues for the full year 2021 were $418.5 million, a 21% year-over-year increase[42] - Non-auto revenues reached $87.6 million in 2021, representing 21% of total revenue, with a 38% year-over-year growth[42] - Q4 2021 DTCA revenues were $17.8 million, accounting for 17% of total revenues, driven by strong performance in Health DTCA[42] - Variable Marketing Margin (VMM) for 2021 was $129.6 million, a 19% year-over-year increase, representing 31% of revenues[42] Market Opportunity and Expansion - The U S insurance market represents a $154 billion opportunity in distribution and advertising spend[16] - Of the $154 billion, $16.7 billion is total advertising spend, with $6.5 billion being total digital spend[16] - The company projects annual market growth of 5% and digital spending growth of 16% to 2024[17]