
Financial Data and Key Metrics Changes - Total revenue for Q1 2025 was 15.2 million in Q1 2024, primarily due to a one-time contribution of 12.1 million, indicating underlying business strength despite challenges [4][16] - Adjusted operating loss for Q1 2025 was approximately 1 million when excluding the film revenue [5][17] - Net loss for Q1 2025 was 300,000 in Q1 2024 [17][18] Business Line Data and Key Metrics Changes - The women's sports management firm, Always Alpha, is expected to double its roster of represented athletes and sportscasters by the end of 2025, with plans to expand into women's soccer and basketball [6][8] - The Digital Department launched a dedicated affiliate marketing division, aiming to triple the number of influencers on its roster by the end of the year [9][30] - The core entertainment, publicity, and marketing segment demonstrated resilience with a 2% revenue increase despite external challenges [16][60] Market Data and Key Metrics Changes - The affiliate marketing sector is estimated to be over $17 billion globally, and the company aims to capture a significant share of this market through its new division [9][30] - The company is positioned as a comprehensive agency in the women's sports space, enhancing its competitive edge in a rapidly growing market [6][34] Company Strategy and Development Direction - The company is focusing on strategic investments in women's sports and affiliate marketing to broaden its addressable market and create sustainable growth opportunities [14][54] - Plans to increase the frequency of film productions and expand ventures are also part of the growth strategy, with a focus on long-term success [55][66] Management's Comments on Operating Environment and Future Outlook - Management acknowledged the impact of the LA wildfires on Q1 performance but expressed confidence in returning to normal operations in Q2 and beyond [58][60] - The company remains optimistic about achieving stronger growth in 2025, with no loss of confidence in its business trajectory [58][61] Other Important Information - The company was named Agency of the Year by Observer's 2025 PR Power List, validating its strategy and talent depth [13] - The film "Youngblood" is targeting a February 2026 release, coinciding with the Winter Olympics, which is expected to enhance its marketability [50][51] Q&A Session Summary Question: Growth strategy for Always Alpha and revenue potential - Management discussed the need for more managers to support the growth of Always Alpha and the expected timeline for revenue recognition from new talent [20][22][26] Question: Affiliate marketing growth and strategy - Management explained the strategy for expanding the affiliate marketing division, emphasizing the potential for quick revenue generation and the importance of training affiliate managers [29][30][32] Question: Financial outlook and impact of past events - Management reiterated confidence in the company's growth trajectory despite past challenges, highlighting the resilience shown in Q1 revenue performance [57][60]