小牛电动20250519
2025-05-19 15:20
摘要 • NIU achieved a 57.4% year-over-year increase in total sales volume in Q1 2025, reaching 203,000 units, driven by strong growth in the China market (66%) and a smaller increase in overseas markets (6.4%). • Q1 2025 revenue increased by 35% year-over-year to RMB 682 million, with gross margin rebounding to 17.3%, a 4.9% increase attributed to production cost reductions through product visualization, component standardization, and procurement efficiency. • NIU's product strategy in Q1 2025 focused on enha ...