XIAOMI(01810)2025-05-27 12:30Financial Data and Key Metrics Changes - In Q1 2025, total revenue reached RMB111.3 billion, up 47.4% year on year, marking a record high for the company [25][13] - Adjusted net profit exceeded RMB10 billion for the first time, reaching RMB10.7 billion, up 64.5% year on year [36][25] - Gross margin was 22.8%, a historical high, up 0.5 percentage points year on year [25][26] Business Line Data and Key Metrics Changes - Smartphone revenue was RMB50.6 billion, accounting for 45.5% of total revenue, up 8.9% year on year [26] - IoT revenue reached RMB32.3 billion, up 59% year on year, marking a record high [17][29] - Internet service revenue was RMB9.1 billion, up 12.8% year on year, with a gross margin of 76.9% [30][31] Market Data and Key Metrics Changes - Xiaomi regained the number one position in smartphone shipments in Mainland China with a market share of 18.8%, up 4.7 percentage points year on year [14][28] - Global smartphone shipments reached 41.8 million units, with a market share of 14.1% [27][28] - In the high-end smartphone segment in Mainland China, Xiaomi's market share increased from 21% to 25% year on year [15][81] Company Strategy and Development Direction - The company aims to invest RMB30 billion in R&D in 2025, with a total investment exceeding RMB102 billion from 2021 to 2025 [7][8] - Xiaomi is focusing on becoming a global leader in hardcore technology, particularly in AI and chip development [5][8] - The company plans to enhance its premiumization strategy across various product lines, including smartphones and home appliances [72][75] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in the company's growth trajectory despite increasing competition in the IoT space [41][42] - The company is optimistic about its EV business, with plans to deliver 76,000 new EVs in Q1 2025 [21][22] - Management acknowledged challenges in the smartphone market but emphasized a focus on improving product structure rather than just sales volume [61][62] Other Important Information - Xiaomi's R&D team reached a historical record of 21,731 employees, with R&D expenses totaling RMB6.7 billion in Q1 2025 [34][35] - The company has been recognized for its efforts in ESG, completing 95.94% of its electronic waste recovery target [36][38] Q&A Session Summary Question: What strategies will Xiaomi implement to face increased competition in the IoT market? - Management noted that Xiaomi is still in a high growth stage and has not felt significant competitive pressure yet, emphasizing the importance of maintaining product availability and quality [42][43] Question: How will Xiaomi ensure the success of its EV business amidst potential price competition? - Management expressed confidence in the Su-seven model's strong sales and indicated that production capacity is currently a greater concern than pricing [48][49] Question: Can you elaborate on the efficiency and profitability enhancements expected from the smart appliance and EV factories? - Management highlighted the importance of building a smart manufacturing platform that enhances supply chain efficiency across different product categories [50][52] Question: What is the outlook for smartphone shipments and pricing strategies in light of market conditions? - Management indicated that while there may be some adjustments in growth expectations, the focus will be on improving product structure rather than just increasing sales volume [60][61] Question: How does Xiaomi plan to utilize its self-developed chips in future products? - Management clarified that the focus is currently on flagship chips, with plans to explore their use in other product categories as capabilities develop [86][88] Question: What is the competitive landscape in overseas markets, particularly in India and Africa? - Management acknowledged challenges in India but sees significant growth potential in Africa, emphasizing the need for tailored strategies in different markets [102][104]