Group 1: Company Overview and Strategy - The company focuses on the "Cultural Tourism +" national trend series IP, which will be launched in line with project openings [2] - The core strategy involves building a diverse IP matrix, including popular national trend series and collaborations with female artists [2] Group 2: Consumer Insights and IP Development - The company president possesses strong consumer insights and innovation capabilities, contributing to the popularity of IPs like the "Shadow Rabbit" for Tangshan and the "Kirin Family" for Longgang [3] - The transition from pure IP content to "IP + Scene" has been well-received by clients and users, enhancing the company's confidence in IP development [3] Group 3: IP Rights and Talent Acquisition - IP rights for self-operated parks belong to the company, while those created for clients are typically owned by the clients based on contractual agreements [4] - The company is actively recruiting C-end business talents and transitioning designers to enhance its talent pool in the IP sector [5] Group 4: Market Expansion and Performance - The company has initiated a scenic area empowerment plan and a strategy to penetrate lower-tier markets, observing a positive trend in order volume [6] - Recent initiatives, such as the children's friendly market in Guangzhou, have received enthusiastic responses, indicating strong market demand [6] Group 5: Information Disclosure Compliance - The company adhered to information disclosure regulations, ensuring that no undisclosed significant information was shared during the investor relations activity [6]
奥雅股份(300949) - 300949奥雅股份投资者关系管理信息20250624