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北美互联网_互联网流量趋势分析:对 META、PINS、DASH、UBER 和 CVNA 的积极趋势-North America Internet_ Internet Traffic Trends Analysis_ Positive Trends for META, PINS, DASH, UBER, and CVNA
2025-07-21 14:26

Summary of Key Points from the Conference Call Industry Overview - Industry Focus: North America Internet - Companies Highlighted: META, PINS, DASH, UBER, CVNA, GOOGL, AMZN, Etsy, Temu, IAC, Zillow, Carvana, DoorDash, Uber, Airbnb, Expedia Core Insights and Arguments 1. Positive Traffic Trends: META, DASH, UBER, and CVNA show positive trends in website and app traffic, while trends for Online Travel, eCommerce, and SMB Servicers are mixed [1][2] 2. META's Performance: META's U.S. core apps MAUs increased by 2.3% year-over-year (Y/Y), with Instagram's minutes per daily active user (DAU) rising by 15% Y/Y to approximately 53 minutes [1][4] 3. GOOGL's Search Share: GOOGL's global search share declined by 10 basis points month-over-month (M/M) to 89.5%, with a year-over-year decline of 160 basis points [1][4] 4. eCommerce Trends: eCommerce web traffic remains soft, with notable declines for Temu's U.S. MAUs down 46% Y/Y and downloads down 84% Y/Y, while Etsy's U.S. MAUs grew by 14% Y/Y [1][4] 5. DASH and UBER Growth: DASH's U.S. MAUs grew by 20% Y/Y, and UBER's global MAUs increased by 9% Y/Y [1][4] 6. Streaming Trends: Streaming now accounts for 46% of TV viewing time, up from 42% for linear TV, with YouTube leading in time spent [5][6] 7. ChatGPT Dominance: ChatGPT remains the most downloaded app in the U.S. for six consecutive months, despite a 1% M/M decline in downloads [4][9] 8. Mixed eCommerce App Trends: While Amazon's global app MAUs grew by 8% Y/Y, Temu's U.S. app MAUs declined by 46% Y/Y [6][7] 9. Retailer Performance: Walmart's U.S. eCommerce sales growth accelerated to 21% Y/Y, while Target's digital comp sales grew by 4.7% Y/Y [6][7] 10. Online Travel Trends: Mixed trends in online travel, with Booking.com's traffic down 2% Y/Y, while Expedia's U.S. traffic grew by 3% Y/Y [6][7] 11. SMB Servicers: Traffic trends for SMB servicers were mostly softer, with GoDaddy's U.S. traffic growing by 4% Y/Y in June [6][7] 12. Online Real Estate: Zillow's U.S. web traffic declined by 4% Y/Y in June, but its app MAU growth increased by 7% Y/Y [6][7] 13. Online Autos: Carvana's U.S. web traffic rebounded to +11% Y/Y in June, while ACV Auctions' traffic accelerated to +48% Y/Y [6][7] Additional Important Insights - App Download Rankings: META accounted for 19% of the top 25 app downloads in June, with four of its apps in the top 25 [4][9] - Digital Advertising Trends: Social media time spent in the U.S. increased by 3% Y/Y, with Meta's core apps leading the growth [4][10] - GenAI App Usage: ChatGPT's web unique visitors increased by 64% Y/Y, while Google's Gemini app MAUs reached 260 million [5][6] - Market Methodology: The data is aggregated from SimilarWeb and Sensor Tower, providing insights into engagement trends across various platforms [7][8] This summary encapsulates the key points from the conference call, highlighting the performance of various companies and trends within the North American internet industry.