2025-08-13 13:00Financial Data and Key Metrics Changes - Total revenue for the second quarter was RMB185 billion, representing a 15% year-on-year increase [7] - Gross profit reached RMB105 billion, up 22% year-on-year [7] - Non-IFRS operating profit was RMB69 billion, an 18% increase year-on-year [7] - Non-IFRS net profit attributable to equity holders was RMB63 billion, up 10% year-on-year [7] - Excluding associated profit contributions, underlying net profit would have increased by 20% year-on-year [7][30] - Overall gross margin improved to 57%, up four percentage points year-on-year [31] Business Line Data and Key Metrics Changes - Value-added services (VAS) revenue was RMB91 billion, up 16% year-on-year [12] - Social networks revenue increased by 6% year-on-year, driven by app-based game item sales and music subscriptions [13] - Domestic games revenue grew by 17% year-on-year, supported by titles like Delta Force and Honor of Kings [14] - International games revenue surged by 35% year-on-year, driven by Supercell's games and PUBG Mobile [15] - Marketing services revenue grew 20% year-on-year to RMB36 billion, benefiting from AI-powered ad tech upgrades [23] - FinTech and business services revenue was RMB56 billion, up 10% year-on-year [24] Market Data and Key Metrics Changes - Combined monthly active users (MAU) of Weixin and WeChat reached 1.4 billion, showing growth year-on-year and quarter-on-quarter [8] - GMV facilitated by Mini Programs grew by a teens percentage year-on-year [15] - Mini games' total gross receipts increased by 20% year-on-year [15] - Weixin search revenue grew around 60% year-on-year due to enhanced ad relevance [24] Company Strategy and Development Direction - The company is focusing on integrating AI across its platforms to enhance user experience and drive revenue growth [5][6] - There is a strong emphasis on developing evergreen games and expanding the gaming portfolio to reduce volatility [18][82] - The company aims to leverage AI capabilities to improve advertising performance and user engagement [23][39] - The strategy includes enhancing the functionalities of AI-native applications like Yanbao and improving the overall ecosystem [17][47] Management Comments on Operating Environment and Future Outlook - Management expressed confidence in the long-term growth potential of advertising revenue, driven by AI enhancements [39] - The company noted that the gaming market in China is evolving, with increasing demand for both live service and AAA games [58][96] - Management highlighted the importance of maintaining a balance between AI investment and cost management [61][104] - The company anticipates sustained growth in commercial payment volume, driven by improved transaction dynamics [91] Other Important Information - The company reported a significant increase in operating CapEx, reaching RMB19.1 billion, up 119% year-on-year, primarily due to investments in AI capabilities [33] - Free cash flow was RMB43 billion, up 7% year-on-year, driven by growth in games gross receipts [34] - The net cash position was RMB74.6 billion, down 17% quarter-on-quarter due to dividend payments [34] Q&A Session Summary Question: Potential of marketing services and advertising growth - Management believes there is a long runway for advertising revenue growth, driven by improved click-through rates and traffic [38][39] Question: Consumer behavior changes with AI features - Management noted that AI features enhance user satisfaction and efficiency, with minimal negative impact on traditional content consumption [45][46] Question: Impact of new advertising law on gaming companies - Management does not expect a meaningful impact from the new advertising regulations, citing broad-based growth in advertising revenue [70] Question: Business services revenue growth and GPU allocation - Management indicated that business services revenue growth is broad-based and not solely dependent on GPU availability [76] Question: AAA gaming growth in China - Management sees potential for AAA games in China but believes live service games will remain the majority of the market [58][96]