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北美互联网流量趋势分析,对 META、AMZN、DASH、UBER、WBA、Y、GDDY 的积极趋势
2025-08-25 01:38

Summary of Key Points from the Conference Call Industry Overview - Industry: North America Internet - Key Companies: META, AMZN, DASH, UBER, EBAY, W, GDDY Core Insights and Arguments 1. Positive Traffic Trends: July website traffic data indicates positive trends for META, AMZN, DASH, UBER, EBAY, W, and GDDY, while online travel and SMB servicers show mixed trends [1][2] 2. META Performance: Instagram's minutes per daily active user (DAU) increased by 12% year-over-year (Y/Y) to approximately 53 minutes, attributed to AI ranking and recommendation improvements [1][2] 3. eCommerce Traffic: eCommerce web traffic remained soft in July, but app trends were more favorable, with Amazon's global monthly active users (MAUs) up 9% Y/Y and eBay's MAUs up 8% Y/Y [1][2] 4. DASH and UBER Growth: DoorDash's U.S. MAU growth accelerated to 21% Y/Y, while Uber's U.S. MAU grew by 5% Y/Y [1][2] 5. App Download Trends: ChatGPT remained the most downloaded app in the U.S. for the seventh consecutive month, despite a 6% month-over-month (M/M) decline in downloads [4][9] 6. Digital Advertising: Social media time spent in the U.S. increased by 1% Y/Y, with META's U.S. MAUs growing by 2.4% Y/Y in July [4][10] 7. Streaming vs. Linear TV: Streaming now accounts for 47.3% of TV viewing time, surpassing linear TV's 40.6% share, indicating a shift in consumer behavior [5][6] 8. Google Search Stability: Google's global search market share remained stable at 89.5% M/M in July, although it declined by 150 basis points Y/Y [5][6] 9. GenAI App Usage: ChatGPT's web unique visitors rose by 79% Y/Y to approximately 430-440 million in July, indicating strong growth in generative AI applications [5][6] 10. eCommerce App Trends: Positive app trends were noted for Amazon, Temu, eBay, and Wayfair, with significant growth in downloads and MAUs [6][7] Additional Important Insights 1. Online Marketplaces: DoorDash and Uber showed positive trends in app MAUs, while Instacart's MAU declined by 2% Y/Y [7][8] 2. Online Travel Performance: Mixed growth in mobile app and web traffic for online travel companies, with Airbnb's MAUs up 12% Y/Y [7][8] 3. SMB Servicers: GoDaddy's U.S. traffic grew by 7% Y/Y, while Wix's traffic decline improved to -5% Y/Y [7][8] 4. Online Real Estate: Zillow outperformed peers with a smaller decline in web traffic compared to Redfin and Realtor.com [7][8] 5. Online Dating Trends: Hinge showed positive growth, while Tinder and Bumble faced challenges with MAU declines [7][8] This summary encapsulates the key points from the conference call, highlighting the performance of major companies within the North American internet sector and the overall trends affecting the industry.