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2025 年展望:中国新的互联网周期,新故事即将到来新的互联网周期,新故事即将到来-2025 Outlook_ New Internet Cycle with New Stories Ahead
2025-09-04 15:08

Summary of Key Points from the Conference Call Industry Overview - The internet sector in China is expected to enter a new phase in 2025, driven by recent government policy support measures and improving consumer sentiment [1][2][33] - A basket of 18 stocks across various sub-sectors is recommended for investors, indicating a diversified investment approach [1][16][53] Core Insights Ecommerce - Consumer sentiment is crucial for the recovery of the ecommerce sector, with a projected focus on user growth and monetization strategies [3][34][58] - Alibaba (BABA) is expected to benefit from the ramp-up of Quanzhantui (QZT) and new product monetization, with a positive FY26 outlook [3][34] - JD's strategies on user growth and supply chain capabilities are anticipated to remain effective, while PDD's profitability outlook will be closely monitored [3][34] - The online shopping GMV for physical goods increased by 8% YoY in 8M2024, with food and beverages up 19% YoY [58] Entertainment - High-quality games are essential for success in the online gaming sector, with Tencent's key titles consistently ranking in the top positions for iOS game grossing [4][38] - NetEase is expected to see market anticipation for the mobile version of "Where Winds Meet," which could act as a share price catalyst [4][38] Online Advertising - The online advertising industry is projected to grow, with major platforms like Tencent, BABA, and Baidu expected to maintain their market shares [5][40] - AI technology is anticipated to enhance advertising capabilities, improving user experience and conversion rates [5][40] Verticals - The travel sector is viewed as a preferred vertical, with companies like TCOM expected to gain market share in domestic and outbound travel [12][41] - BEKE is expected to benefit from government support measures in online property transactions [12][41] Logistics - The logistics industry is expected to see parcel volume growth driven by recovering consumer sentiment, with ZTO and JDL positioned for strong performance [13][42][45] Cloud Computing - Alibaba, Baidu, and Tencent are expected to see significant growth in cloud revenue, particularly from AI migration [14][49] Fintech - Loan volume growth is anticipated to benefit from a recovery in consumer sentiment, with a focus on high-quality borrowers [15][47] Additional Insights - The report emphasizes the importance of different valuation methodologies across sub-sectors, with online shopping currently trading at the low end of sector valuation [51] - Capital return strategies, including share repurchase programs by Tencent and BABA, are highlighted as key areas of interest for investors [52] Conclusion - The internet sector in China is poised for a recovery in 2025, with various sub-sectors showing potential for growth driven by consumer sentiment, government support, and technological advancements [1][2][33][36]