美国互联网行业-2026 年展望:智能体世界成型,产品投资引领方向;2026 年需关注的 10 大关键趋势America Internet_ 2026 Outlook_ The Agentic World is Taking Shape with Product Investments Leading the Way 10 Key Trends to Focus On in 2026
2025-12-22 14:29

Summary of Key Points from the Conference Call Industry Overview - Industry Focus: North America Internet sector, with emphasis on trends and projections for 2026 [1][3] Core Insights and Arguments 1. Evolution of Internet Usage: The way users interact with the internet is changing, with search evolving into a more answer-oriented approach. This is driven by the adoption of AI technologies, particularly agentic browsers that provide a personalized and interactive experience [6][14] 2. AI Agent Adoption: The integration of AI agents is expected to transform online shopping (Agentic Commerce), travel booking (Agentic Travel), and website development. However, this transition is still in its early stages, with varying impacts across different sectors [6][14] 3. Resilience in Online Marketplace Demand: The demand for online marketplaces remains strong, particularly in mobility and delivery sectors. The adoption of grocery and retail services is anticipated to be a key focus area in 2026 [6][14] 4. Cloud Infrastructure Growth: Revenue growth for cloud services, particularly AWS and Google Cloud, is accelerating. Projected infrastructure capital expenditures for 2026 across major players (GOOGL, AMZN, META) are expected to reach approximately $350 billion [6][14] 5. Online Advertising and eCommerce Trends: The U.S. online advertising market is projected to grow by 14% year-over-year, while eCommerce is expected to increase by 7% in 2026, driven by AI and end-to-end automation tools [6][14] 6. Margin Expansion Trends: A pause in margin expansion is noted across multiple companies in 2026, following years of consistent growth post-2022 downturn. Future product developments from current investments are anticipated to drive the next growth phase [6][14] Company-Specific Insights - Amazon (AMZN): Added to Citi's Focus List due to accelerating AWS revenue growth and strong margin expansion trends. Target Price (TP): $320 [6] - Alphabet (GOOGL): Query growth is accelerating, supported by advancements in AI technologies. TP: $343 [6] - Reddit (RDDT): Focus on daily active user growth with a revamped app expected to enhance monetization. TP: $265 [6] - DoorDash (DASH): Anticipated margin expansion reversion in 2027 as core order growth accelerates. TP: $283 [6] - Carvana (CVNA): Expected growth in used vehicle sales driven by improved awareness and inventory. TP: $550 [6] Additional Important Insights 1. Market Performance: The average year-to-date return for the internet sector in 2025 was +5%, compared to +15% for the S&P 500 and +19% for the NASDAQ. Larger cap companies outperformed, with GOOGL leading at +60% [11] 2. Valuation Metrics: Most sub-sectors are trading below their 10-year EV/Revenue and EV/EBITDA averages, with GOOGL, EBAY, and KSPI trading at a premium [12][13] 3. Key Trends for 2026: - Search is evolving into a more answer-focused model - The rise of agentic browsers for a personalized web experience - Robust demand for online advertising and cloud services - Growth in autonomous vehicles and food delivery services [14] This summary encapsulates the critical insights and projections for the North American internet sector as discussed in the conference call, highlighting both macro trends and specific company performances.

美国互联网行业-2026 年展望:智能体世界成型,产品投资引领方向;2026 年需关注的 10 大关键趋势America Internet_ 2026 Outlook_ The Agentic World is Taking Shape with Product Investments Leading the Way 10 Key Trends to Focus On in 2026 - Reportify