El Pollo Loco(US:LOCO)2026-01-12 17:32Financial Data and Key Metrics Changes - The company has achieved notable margin improvements, with restaurant-level margins approaching 18% after being back in the 17% range [4][24] - The company plans to finish 2025 in the high 17% range, with long-term targets of 18%-20% store-level margins [24][25] Business Line Data and Key Metrics Changes - The company has refreshed its menu with new items such as burritos, burrito bowls, and salads, while also focusing on chicken on the bone [4][11] - New unit growth has been initiated, with 10 new units planned for the year, marking a return to growth after years of low or no growth [4][35] Market Data and Key Metrics Changes - The company operates predominantly on the West Coast, where the consumer environment has been challenging, but it is positioned at the intersection of quick service and fast casual, offering affordability without compromising quality [7][8] - The loyalty program has seen growth, with users visiting 6% more frequently due to targeted discounts [9][17] Company Strategy and Development Direction - The company is focused on a brand turnaround through marketing campaigns like "Let's Get Loco," which emphasizes fresh ingredients and quality [3][4] - The strategy includes expanding into new markets outside California, with a mix of existing and new franchise partners, and leveraging second-generation sites for new openings [27][35] Management's Comments on Operating Environment and Future Outlook - Management acknowledges the challenging macro environment but believes the company is well-positioned to navigate it due to its value proposition [6][7] - The company is excited about upcoming menu innovations, including chicken tenders and new beverages, which are expected to drive sales [11][12][13] Other Important Information - The company has implemented operational improvements, including a new labor scheduling system and in-store ordering kiosks, to enhance efficiency [20][21] - The company plans to use free cash flow for new store development and remodel existing locations, which have shown sales uplift [38][39] Q&A Session Summary Question: What has been accomplished in the brand turnaround? - The company has launched the "Let's Get Loco" campaign, refreshed its menu, and improved its business model and margins [3][4] Question: How is the company positioned in the current macro environment? - The company feels well-positioned despite challenges, focusing on affordability and value [7][8] Question: What are the main drivers of margin improvements? - Margin improvements have been driven by evaluating supply chain costs, transitioning distributors, and implementing technology for labor efficiency [20][21] Question: What are the long-term targets for margins? - The company aims for 18%-20% store-level margins, with a focus on sales-driving initiatives to achieve this [24][25] Question: How will the company use its free cash flow? - The company plans to use cash for new store development, remodels, and equipment to drive efficiencies [38][39]