SharkNinja(SN) - 2025 Q4 - Earnings Call Transcript

Financial Data and Key Metrics Changes - SharkNinja achieved $6.4 billion in net sales for 2025, up nearly 16% year-over-year, with domestic net sales growing 13.5% and international net sales increasing 20.8% [23][24] - Adjusted EBITDA increased more than 19% year-over-year to $1.14 billion, with adjusted EBITDA margins expanding approximately 50 basis points [23][29] - Adjusted earnings per share reached a record $5.28, up nearly 21% year-over-year [23] Business Line Data and Key Metrics Changes - Net sales in the cleaning category increased 3.4% year-over-year to $670 million, with carpet extraction being a standout performer [26] - The cooking and beverage category saw net sales increase 11.7% year-over-year to $667 million, driven by the success of the Ninja Luxe Cafe Espresso Machine [26] - The food preparation category experienced a 28.1% year-over-year increase in net sales to $438 million, with strong momentum in frozen treats [26] - The beauty and home environment category grew 63.2% year-over-year to $326 million, the highest growth rate of the year [27] Market Data and Key Metrics Changes - The U.S. market that SharkNinja participates in declined in the low single digits year-over-year for 2025, while SharkNinja gained market share across all four category groupings [7] - The U.K. business grew 9.2% year-over-year in Q4, despite declines in air fryer sales, showcasing the strength of diversification [25] - Latin America, particularly Mexico, showed triple-digit growth, indicating strong momentum and future opportunities [21] Company Strategy and Development Direction - SharkNinja's strategy focuses on diversification across products, channels, and geographies, which is seen as a foundational driver of success [8][21] - The company plans to expand into new categories, with significant excitement around launches in 2026, including two additional subcategories [15] - SharkNinja aims to maintain leadership in existing categories through relentless innovation and execution [17] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in the company's ability to operate effectively in challenging consumer environments, emphasizing consistent execution and durable performance [8] - The outlook for 2026 includes expected net sales growth of 10% to 11% and adjusted net income per diluted share in the range of $5.90 to $6, reflecting a 12% to 14% year-over-year increase [37] - Management highlighted the importance of consumer trust and engagement as central to the company's growth strategy [4][42] Other Important Information - SharkNinja announced a $750 million share repurchase program, reflecting strong cash generation and balance sheet strength [14][35] - The company completed its global Oracle implementation and launched Salesforce in the U.S. and Canada to enhance its direct-to-consumer platform [11] Q&A Session Questions and Answers Question: What is the medium-term growth algorithm for the U.S. business? - Management indicated that the U.S. business is expected to grow at a double-digit rate in 2026, driven by strong D2C growth and retailer support [46] Question: Can you provide context regarding the expansion and its impact on growth margin and expense control? - Management noted that growth in the first half of 2026 will be supported by strong sales, with expectations for continued expense control [47] Question: How do you see the international segment growth profile evolving in 2026? - Management expects international growth to outpace domestic growth, particularly in Latin America and EMEA, with a focus on transitioning to a direct model in various countries [52][54] Question: Can you discuss the customer demographics being attracted through the beauty segment? - Management highlighted that the beauty segment is attracting a younger demographic, including young males, and emphasized the potential for expanding the beauty tech market [64] Question: How would you define the success of recent celebrity campaigns? - Management noted significant growth in social media engagement and brand visibility as indicators of success from celebrity partnerships [70]