Latham (SWIM) - 2023 Q4 - Earnings Call Transcript

The value proposition is compelling. Fiberglass pools have an average 25% to 30% lower upfront cost versus concrete, and a total overall lower cost of ownership of 35% to 40% over time. They can be installed as fast as one day by some of the best dealers and approximately 3 days on average for the majority of our dealers, compared to 3 to 6 months for most concrete pools. Our marketing spend continues to yield very positive results. Recent data show that Latham ranks number one in fiberglass pools, and in 2 ...