LEO(002131)2023-03-22 11:31AIGC Impact and Company Strategy - AIGC is currently enhancing productivity in the graphic and text product sectors, with broader prospects expected after AI multimodal breakthroughs [3] - The company has accumulated a large amount of copyrighted and approved image and short video materials, which will form an advantage for training and combination [3] - AI capabilities will become essential for marketing companies, influencing brand building and budget migration [3] - The company is developing "奇思妙想" (Wonderful Ideas), a product based on large language models, currently in the R&D and testing phase [3] - The company has built an AI platform within the group intranet, integrating large language models and developing native models using Diffusion's open-source base [3] - The company leverages designer works and case studies to train Diffusion models, generating content that aligns with designer requirements and brand tone [3] AI Development and Training - The company has transitioned its existing dozens of precision marketing technical R&D personnel to AI product development [4] - The company is cultivating designers and optimizers to become tuning specialists and has established interest groups to collaborate with developers [4] - The current training volume is at the million level, involving pre-training (large models) + small models (fine-tuning) [4] - The training process involves downloading Diffusion source code, building training sets, inputting images, and fine-tuning through tuning specialists to generate diverse small models [4] Future Outlook and Industry Changes - The internet industry is expected to undergo significant changes, potentially leading to the emergence of new traffic platforms [4] - The company's digital assets have an advantage in multimodal applications [4] - The company's training materials are designer-generated, client-approved, and copyrighted [4] - "奇思妙想" is the company's first AI-facing product, with future plans to use AI to enhance existing service capabilities and drive industry innovation [4]