LEO(SZ:002131)2022-12-06 01:44Group 1: Digital Marketing Development - The company's digital marketing services cover a complete service chain, including marketing strategy and creativity, media placement and execution, performance monitoring and optimization, social marketing, precision marketing, and traffic integration [1] - The company is actively seeking related investment projects, with ongoing registration work for a WeChat marketing ecosystem merger fund [1] Group 2: Executive Insights and Future Plans - The recent executive shareholding increase reflects confidence in the company's future prospects and a commitment to its growth [2] - The proposed merger fund, with a target scale of up to 8 billion RMB, aims to acquire stable, leading internet technology companies in overseas markets, particularly in the U.S., showcasing the company's strategy for international expansion [2] Group 3: Content Marketing and Business Layout - The company is gradually expanding from digital marketing to content marketing due to the high correlation and synergy between interactive entertainment and digital marketing [2] - Key companies in the business layout include HuPo Communication and Shanghai Argon, focusing on strategy, creativity, and social marketing, while others like Shanghai Manku and Zhihui Advertising specialize in media placement [2]