Joyoung(SZ:002242)2022-11-17 14:32Group 1: Company Performance and Product Development - In the first half of the year, despite significant industry pressure, Joyoung's new product launches in the second quarter positively contributed to its market position, including air fryers and zero-coating rice cookers [1] - The zero-coating rice cooker utilizes advanced technology and materials, achieving a high antibacterial rate of 99.99% with 316L medical-grade stainless steel, catering to consumer demand for healthier options [3] - Joyoung plans to continue focusing on the small home appliance sector, promoting the development of series and suite products [1] Group 2: Product Categories and Innovations - The air fryer category has been a key focus for Joyoung, utilizing space station heating technology to improve cooking efficiency and address consumer pain points [1] - Joyoung has launched a new line of cleaning appliances, including a floor washing machine, leveraging dual-brand strategies to target different consumer segments [3] - The company is also enhancing its power product line with higher quality and more functional offerings, such as the space technology series of wall-breaking machines [4] Group 3: Cost Management and Market Strategy - Rising raw material prices have pressured industry costs, but recent stabilization in commodity prices is expected to alleviate some cost pressures [4] - Joyoung is implementing proactive measures to improve gross margins and profitability, including product structure optimization and supply chain upgrades [4] - Collaboration with JS Global Life is evident in R&D and procurement, with Joyoung producing ODM kitchen appliances for JS Global's Ninja brand [4]