Visionox(SZ:002387)2022-12-08 09:28Group 1: Business Overview - Black Cow Food Co., Ltd. operates in three main business segments: soybean milk powder (cereal), liquid milk (peanut milk, yogurt), and cocktails [2] - The company plans to introduce new products in the peanut milk category, including a 100ml drink in collaboration with Spider-Man [2] Group 2: Product Development and Strategy - Existing products are stable, with new products being added to drive vertical growth and fill market gaps [3] - The cocktail market shows promise, with initial investments planned based on sales performance [3] Group 3: Market Positioning and Competition - The market for cocktails is large, and brand recognition is still developing; the company aims to position TAKI as a premium brand through marketing strategies [3] - The company is collaborating with media outlets for targeted offline marketing to enhance brand visibility [3] Group 4: Future Growth and Projections - The cocktail segment is expected to contribute to future revenue growth, although specific figures for this year are not disclosed [3] - The company is focusing on upgrading its brand and distribution channels while introducing new products aimed at middle-aged and elderly consumers [3]