跨境通(002640) - 2018年8月28日投资者关系活动记录表

Financial Performance - The company achieved a total revenue of 987,482.14 million yuan in the first half of 2018, representing a year-on-year growth of 77.23% [4] - Operating profit reached 62,493.12 million yuan, with a year-on-year increase of 49.49% [4] - Net profit attributable to shareholders was 50,699.11 million yuan, marking a 61% increase compared to the previous year [4] Operational Improvements - The logistics system has seen significant upgrades, reducing delivery times to the US to approximately 7-8 days with a delivery success rate of about 98% [5] - The integration and enhancement of the supply chain system have been implemented, focusing on systematic management and optimization [5] - The data team has expanded to 130 members, with a total of 1,000+ technical staff across the company [5] Strategic Focus - The company is shifting its core strategy towards platformization for electronic websites and branding for clothing websites, expecting faster growth in the second half of 2018 [6] - The management team has been strengthened, with a focus on high standards and strict performance evaluations [5] - The company anticipates a net profit growth rate of 50%-80% for the period from January to September 2018 compared to the same period last year [6] Market Position and Challenges - The company maintains a competitive edge in the overseas e-commerce market, which is still considered a blue ocean [5] - Despite challenges in the international trade environment, the company expects minimal impact on its B2C business due to its low average order value of $50 [5] - The company is actively optimizing advertising strategies through data analysis to enhance performance [5] Inventory and Financial Metrics - Accounts receivable increased from 663 million yuan at the end of the previous year to 1.511 billion yuan by June 2018, influenced by the consolidation of the subsidiary [7] - The overall gross margin has declined due to changes in business structure after the consolidation of the subsidiary, which has a lower gross margin [7] - Inventory levels rose to 3.761 billion yuan from 2.476 billion yuan year-on-year, with no significant changes in the proportion of clothing and electronics inventory [8]