Group 1: Company Overview - The company, Cross-Border E-commerce Co., Ltd., started operations in August 2015, focusing on import business both online and offline [4] - The first offline store was opened on December 6, 2015, at Shenzhen North Station [4] - The company aims for rapid development in 2017, with plans for store expansion and supply chain construction to establish core competitive advantages [4] Group 2: Store Expansion and Operations - In 2017, the company plans to open large stores (150-300 square meters) primarily in shopping malls, while smaller stores will be located in communities and commercial areas [5] - The gross profit margin is approximately 25%, with significant potential for improvement in supply chain management [5] - The company prefers to open stores in second and third-tier cities due to lower rental costs compared to first-tier cities [5] Group 3: Product and Inventory Management - The product categories include maternal and infant products, beauty and daily chemicals, leisure food, and beverages [7] - Inventory turnover will be managed by preparing reasonable stock levels and utilizing small warehouses shared among multiple stores to enhance efficiency [6] - The company is currently in an investment phase, focusing on optimizing product categories and cost management [5] Group 4: Supply Chain and Logistics - Key aspects of supply chain construction include brand partnerships, warehouse logistics base development, inventory management, and payment terms [7] - The online and offline operations are managed by different teams, with no price subsidies for offline stores [7] - The company is committed to sharing supply chain resources between online and offline channels [7]
跨境通(002640) - 2017年1月13日投资者关系活动记录表