Global Top(SZ:002640)2022-12-08 03:12Group 1: Import Project Insights - The import project has already been launched, with the website named "Wuzhouhui" focusing primarily on maternal and infant products [5] - The competition in the import sector is similar to that of exports, with a multi-channel sales approach being utilized [5] - The supply chain is mainly reliant on internal procurement, which is closely linked to sales volume [5] Group 2: Advertising and Sales Performance - Advertising efforts are primarily focused on Facebook and Google, with other platforms contributing a smaller share [4] - The average transaction value for electronic and clothing products is around $50 [4] - The conversion rates for clothing and electronic products are approximately 1.5-2 and 1.5, respectively [4] Group 3: Financial and Operational Strategies - The company has increased its workforce in line with performance growth, preparing teams for future projects [4] - The sales distribution between Amazon, eBay, and the company's own platform shows a minor difference, ranging from 15% to 20% [4] - The company has not set specific targets for the import project yet, as it is still in the cultivation phase [6] Group 4: Risk Management and Future Outlook - To mitigate exchange rate risks, the company adjusts prices based on currency fluctuations [6] - The primary sales regions are focused on Europe and the United States, with other regions contributing less [6] - The main challenges for the import project include team development, funding availability, and supply chain efficiency [6]