DYRS(SZ:002713)2022-12-06 23:48Group 1: Industry Insights - The rise of internet home decoration has attracted many from other industries, indicating a growing interest in this sector [2] - Investment in the home decoration industry has become more rational, with successful financing on platforms like the New Third Board [3] Group 2: Challenges in Internet Home Decoration - The complexity of the traditional home decoration industry, with numerous stages and customer involvement, makes it difficult for internet home decoration to take off [3] - Managing over 1,000 pieces of information in home decoration projects is challenging, leading to potential errors [3] Group 3: Solutions and Innovations - The company proposes a solution through digitalization and information modeling (DIM), which utilizes a three-dimensional digital package for each product [3][4] - DIM is developed based on Building Information Modeling (BIM), tailored for the home decoration industry, requiring significant development to meet specific needs [4] Group 4: Business Model and Profitability - The business model is centered around core technology and digitalization, transitioning from traditional semi-package models to complete packages [5] - The platform system is structured as "6+1," where "1" represents the digital core technology DIM+, and "6" encompasses product development and supply chain integration [5] Group 5: Logistics and Operations - The logistics system is being built with plans for five regional warehouses and over ten central warehouses to support operations [6] - The company employs a rigorous entry and exit mechanism for service providers, along with standardized training and online monitoring systems [7] Group 6: Marketing and Expansion - The company is focusing on online customer acquisition due to lower costs compared to offline methods, with plans for regional promotional events to enhance brand visibility [7] - Expansion considerations include investments in related sectors such as high-tech and finance, while maintaining a focus on the home decoration industry [7]