EASEPAL(SZ:002614)2022-12-06 08:40Group 1: Industry Overview - The massage and wellness industry is in its early stages, with significant market growth potential due to rising health demands, aging populations, and increasing prevalence of sub-health conditions [2] - The global market for massage and wellness products is expected to grow substantially as consumer spending upgrades and health awareness increases [2] Group 2: Company Foundation and Achievements - From 1996 to 2011, the company established itself as the largest massage and wellness manufacturing base globally, maintaining the top position in industry exports for eleven consecutive years [2] - Between 2012 and 2016, the company began to internationalize its brand, establishing a presence in key markets across Asia, North America, and Europe [2] Group 3: Future Directions - The company aims to integrate and invest in existing brands and channels to drive sales growth and enhance profitability [3] - Development of a health family service platform in collaboration with Panasonic, featuring a smart massage chair with advanced interactive functions, is underway [3] - The focus is on creating a "product + service" business model to position the company as a global family health service provider, with ongoing plans in various stages of implementation [3]