NAR(SZ:002825)2022-11-21 15:44Group 1: Company Overview - Shanghai NAR Industrial Co., Ltd. specializes in digital printing materials, automotive paint protection films, and digital inks [2] - The digital printing materials segment accounts for approximately 66.67% of the company's business [2] - The company aims to expand market share and enhance product quality through increased self-supply of raw materials [2][3] Group 2: Business Strategy - The company's strategy is "one body, two wings, dual drive," focusing on digital printing materials and expanding into digital inks and automotive protection films [2][3] - Investment in R&D and product line diversification is crucial for enhancing market competitiveness [3][5] Group 3: Market Dynamics - The digital ink market is expected to grow rapidly due to increasing demand for personalized and small-batch products, particularly among younger consumers [3][5] - The company has developed nearly a thousand customized products to meet diverse customer needs [3] Group 4: Product Competitiveness - The company has achieved technological breakthroughs in key raw materials, reducing reliance on foreign suppliers and enhancing cost competitiveness [5] - Automotive protection films are gaining traction, with the company leveraging its extensive experience in production processes [5] Group 5: Future Developments - The company is entering the hydrogen energy sector, focusing on fuel cell membrane electrodes, which are critical components in hydrogen fuel systems [6] - The membrane electrode technology is characterized by high growth potential and significant competitive barriers [6]