玉马遮阳(300993) - 2023年6月2日投资者关系活动记录表

Group 1: Market Penetration and Industry Overview - The penetration rate of functional shading products in the domestic market is only 5%, significantly lower than over 70% in developed countries, indicating a need for improvement [2] - Currently, functional shading products in China are in the introduction phase, with relatively small production scales and low industry concentration [2] - With increased government support for functional shading products and growing consumer recognition of their benefits, market penetration is expected to rise towards levels seen in developed countries [2] Group 2: Customer Structure - The company's sales model is direct sales, with approximately 85% of customers being finished product processors and around 15% being traders [2] Group 3: Raw Material Prices and Pricing Strategy - The prices of the company's main raw materials are correlated with oil prices and have been fluctuating at high levels since the second half of last year, but with limited volatility [3] - Currently, there are no plans to adjust product prices, as any changes would depend on a comprehensive assessment of production costs, market conditions, product types, and competitive advantages [3] Group 4: Sales System and Expansion Plans - The company is expanding its sales team and has established a sales office in Qingdao, with potential plans for additional offices in the Yangtze River Delta and Pearl River Delta regions [3] - Efforts are being made to enhance product promotion and supply speed through the establishment of product showrooms in sales offices [3] Group 5: Equity Incentive Plans - Prior to going public, the company established two shareholding platforms, attracting over 90 core employees to invest [3] - As of now, there are no current plans for equity incentive programs following consultations in 2022 [3] Group 6: Future Business Focus - The company believes that the market for functional shading new materials will experience rapid growth and has no immediate plans to enter the finished shading product manufacturing sector [3]