保立佳(301037) - 2023年3月2日投资者关系活动记录表

Group 1: Company Overview - The company is the only domestic listed company in the industry, with main competitors including Badfu Group and Jiangsu Rich Sunrise Chemical Co., Ltd. [2] Group 2: Competitive Advantages - Capacity advantage: The company has established a nationwide capacity layout, enabling comprehensive service to customers in East, South, North, and Southwest China [2] - Technical advantage: The company has a research and development team of over 90 members, with core team members possessing rich R&D experience to meet diverse customer needs [3] - Quality advantage: The company adheres to a "quality first" production philosophy, optimizing production processes and enhancing automation to maintain product quality leadership in the industry [3] - Channel advantage: The company employs a "direct sales + distribution" marketing model, focusing on market and customer needs for targeted market development and customer maintenance [3] Group 3: Future Capacity Utilization Strategies - The company plans to leverage new market demands in infrastructure construction and renovation projects to boost product sales [3] - Collaboration with major clients like Nippon Paint and San Ke Tree will help the company meet future demand increases due to geographical and scale advantages [3] - The company aims to enhance cooperation with small and medium-sized clients to improve sales across various regions [3] - Strengthening partnerships with regional agents will facilitate the digestion of new factory capacities [3] Group 4: Raw Materials and Pricing Mechanism - Main raw materials include acrylic esters and other chemical auxiliaries, with a procurement model combining contract and spot purchases to mitigate price fluctuations [4] - Pricing for direct sales to major clients is based on raw material price information from Anxin Think Tank, while non-public tender products are negotiated based on market prices [4] - Seasonal demand is affected by the Spring Festival, with the first quarter typically being a low season [4]