B-Ray Media(SH:600880)2024-05-30 07:37Group 1: Company Overview and Strategic Positioning - BoRui ChuanBo is a state-owned media listed company in Chengdu, focusing on becoming an important capital platform for the digital cultural economy in Chengdu [1] - The company’s main business areas include smart management, modern media, game operation, and cross-border e-commerce [1] Group 2: Collaboration and Future Plans - BoRui ChuanBo has signed a comprehensive cooperation agreement with Huawei, focusing on media integration, AI content review, cultural big data systems, 5G technology, blockchain, microservices, and cloud security [1] - The company is currently exploring new business directions related to computing power and large model services, with no definitive plans yet [3] Group 3: Game Business Development - The game segment is performing well, with plans to deepen R&D and management, and to implement a strategy for international expansion [3] - The company has obtained a license for a new game titled "Traveling Five Thousand Years," which will support future development [3] - BoRui ChuanBo has registered an SPV in Hong Kong to manage overseas game operations, aiming to reduce management costs and improve operational efficiency [3] Group 4: Education Sector Performance - Since acquiring 60% of Shengxue Education in 2020, the company has seen steady growth, with a commitment to enhance the smart education ecosystem [4] - Future plans include strengthening strategic cooperation with Sichuan University West China Hospital to expand health education courses [4] Group 5: Financial and Operational Insights - The company holds a 35% stake in Chengdu Meijing Media but does not participate in its daily management [4] - The goodwill currently stands at over 400 million, with no impairment expected for 2023 based on operational performance [4] - BoRui ChuanBo has obtained TikTok cross-border e-commerce certification and is establishing a cross-border e-commerce industrial park [4] Group 6: AI Technology Application - AI technology is being applied in art development and game testing, reducing R&D costs by approximately 30% and improving efficiency by 30%-50% [4] - The company is planning to establish an AI laboratory to explore new applications of AI technology in game development [4] Group 7: Future Business Outlook - The smart management business is expected to continue expanding, with stable growth anticipated in the "smart education" and "smart city" sectors [5] - The game business aims to focus on international expansion and the mini-game sector, responding to the call for cultural export [5] - Overall, the company plans to optimize its business structure through internal adjustments and external acquisitions [5]