Financial Performance - Total revenue was 39.07billion,reflectinga2213.47 billion, a 73% increase compared to 7.79billioninthepreviousyear[9]−RevenueforQ22024reached39,071 million, a 22% increase from 31,999millioninQ22023[37]−NetincomeforQ22024was13,465 million, compared to 7,788millioninQ22023,representinga735.31, compared to 3.03inQ22023,markinga7523.429 billion, up from 17.866billioninthesameperiodof2023[40]AdvertisingRevenue−Advertisingrevenueincreasedto38.33 billion, up from 31.50billionyear−over−year,representinga2238.329 billion, reflecting a 22% year-over-year growth compared to 31.498billioninQ22023[40]CostsandExpenses−Totalcostsandexpenseswere24.22 billion, an increase of 7% year-over-year[1] - Total costs and expenses for Q2 2024 were 24,224million,upfrom22,607 million in Q2 2023, a 7% increase[37] - Research and development expenses for Q2 2024 totaled 10,537million,anincreasefrom9,344 million in Q2 2023, reflecting a 13% rise[37] - The company expects full-year 2024 total expenses to be in the range of 96−99billion[2]−Thecompanyexpectsinfrastructurecoststosignificantlydriveexpensegrowthin2025duetoexpandedinfrastructure[31]CashandAssets−Cash,cashequivalents,andmarketablesecuritiestotaled58.08 billion as of June 30, 2024[1] - Cash, cash equivalents, and restricted cash at the end of Q2 2024 were 33,026million,comparedto29,804 million at the end of Q2 2023[37] - Total assets as of June 30, 2024, were 230.238billion,slightlyupfrom229.623 billion at the end of 2023[50] - Cash and cash equivalents decreased to 32.045billionasofJune30,2024,downfrom41.862 billion at the end of 2023[50] Operating Performance - Operating cash flow for Q2 2024 was 19,370million,upfrom17,309 million in Q2 2023, indicating a 12% increase[37] - The company reported an increase in income from operations to 14,847millioninQ22024,upfrom9,392 million in Q2 2023, a 58% increase[37] - Income from operations for the Family of Apps segment was 19.335billioninQ22024,comparedto13.131 billion in Q2 2023[52] - The Reality Labs segment reported an operating loss of 4.488billioninQ22024,wideningfromalossof3.739 billion in Q2 2023[52] Future Expectations - The company expects Q3 2024 total revenue to be in the range of 38.5billionto41 billion, with a 2% headwind from foreign currency[43] - The company does not intend to provide quantitative guidance for 2025 until the fourth quarter call[31] - The company anticipates a full-year 2024 tax rate in the mid-teens, barring any changes to the tax landscape[44] User Engagement - Family daily active people (DAP) reached 3.27 billion in June 2024, a 7% year-over-year increase[1]