Financial Projections - The estimated net profit for 2024 is projected to be between 10 million and 15 million yuan, representing a decline of approximately 98.17% to 97.26% compared to the previous year's profit of 547.81 million yuan[3]. - The estimated operating revenue for 2024 is around 1.423 billion yuan, which is a decrease of about 49.7% year-on-year[5]. - The net profit after deducting non-recurring gains and losses is expected to be between 5 million and 7.5 million yuan, down 99.07% to 98.61% from 538.36 million yuan in the previous year[3]. - The basic earnings per share are projected to be between 0.0308 yuan and 0.0462 yuan, compared to 1.6859 yuan per share last year[3]. - The specific financial data for 2024 will be detailed in the annual report to be released later[8]. Strategic Focus - The company is focusing on deepening the BC linkage model to enhance consumer engagement and stabilize market prices[6]. - The strategic focus will be on the core markets of Hunan and model markets outside the province to create benchmark markets[6]. - The company aims to strengthen its core strategic products, particularly the Inner Reference series and the Jiu Gui Hong Tan product line[6]. - New business channels such as new retail, catering consumption, and corporate group purchases will be developed to explore new growth drivers[7]. - The company has increased promotional expenses to boost consumer engagement and stabilize market operations[5].
酒鬼酒(000799) - 2024 Q4 - 年度业绩预告