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城市传媒(600229) - 2024 Q4 - 年度业绩预告
QCMCQCMC(SH:600229)2025-01-24 12:05

Financial Performance Forecast - The company expects a net profit attributable to shareholders of the parent company for 2024 to be between 80 million and 100 million CNY, a decrease of 30.78 million to 32.78 million CNY compared to 407.77 million CNY in the previous year, representing a year-on-year decline of 75.48% to 80.38%[3] - The expected net profit after deducting non-recurring gains and losses for 2024 is projected to be between 55 million and 75 million CNY, down from 229.41 million CNY in the previous year, indicating a decrease of 15.44 million to 17.44 million CNY, or a year-on-year decline of 67.31% to 76.03%[4] Reasons for Performance Decline - The decline in performance is primarily attributed to a significant drop in sales of educational auxiliary books due to changes in ordering methods and a decrease in general book sales driven by shifts in consumer demand[6] - Non-operating gains and losses from the previous year included substantial asset disposal gains from obtaining relocation housing, which will not recur in 2024, contributing to the expected decline in profits[6] Company Actions and Assurances - The company is actively upgrading its educational product system and enhancing the branding and quality of its market books to mitigate the impact of declining sales[6] - The performance forecast has not been audited by external auditors and is based on preliminary calculations by the company's financial department[7] - The company has not identified any significant uncertainties that would affect the accuracy of the performance forecast as of the announcement date[7] - Investors are advised that the forecast data is preliminary and the final audited financial data will be disclosed in the 2024 annual report[8]