Financial Performance Forecast - The company expects a net profit attributable to shareholders for 2024 to be between -17 million and -19 million RMB, indicating a loss compared to a profit of 48.04 million RMB in the same period last year[3]. - The net profit attributable to shareholders after deducting non-recurring gains and losses is projected to be between -16 million and -18 million RMB, down from 34.32 million RMB in the previous year[3]. - The company anticipates a significant revenue increase for 2024, estimating around 6.2 billion RMB, which represents substantial growth compared to the previous year[7]. Market Challenges - The company faces challenges in the domestic consumer market, leading to a decline in gross margin due to intensified competition and tightened incentive policies[7]. - The expiration of tax incentives related to the cultural and advertising industry is projected to reduce revenue by 16 million RMB in 2024[7]. Financial Risks - The increase in accounts receivable due to the substantial revenue growth is expected to result in an additional credit impairment loss of approximately 25 million RMB[7]. - The acquisition of Shanghai Zhixiao Qulian Technology Co., Ltd. is expected to incur a continuous loss of about 6.7 million RMB[7]. Management Response - The board of directors has expressed apologies for the inconvenience caused to investors due to the unexpected performance changes and will adopt more cautious market and risk control measures[8]. - There are no significant uncertainties affecting the accuracy of this performance forecast[9]. - The preliminary forecast data is subject to change and the final audited financial data will be disclosed in the company's 2024 annual report[10].
引力传媒(603598) - 2024 Q4 - 年度业绩预告