Financial Performance - The company's operating revenue for 2022 was ¥1,462,030,708.54, representing a 31.59% increase compared to ¥1,111,046,928.34 in 2021[6]. - The net profit attributable to shareholders for 2022 was ¥124,661,269.25, a 46.77% increase from ¥84,938,851.98 in 2021[18]. - The net profit attributable to shareholders after deducting non-recurring gains and losses was ¥113,384,657.44, up 50.54% from ¥75,317,425.98 in 2021[18]. - Basic and diluted earnings per share increased by 46.23% to ¥0.310 from ¥0.212 in 2021[18]. - Total assets at the end of 2022 were ¥1,296,213,162.90, a 20.50% increase from ¥1,075,715,668.11 at the end of 2021[18]. - The net assets attributable to shareholders at the end of 2022 were ¥967,586,597.88, up 9.56% from ¥883,136,874.06 at the end of 2021[18]. - The company's total revenue for the reporting period reached CNY 1,462,030,708.54, representing a year-on-year increase of 31.59%[50]. - The company's total operating costs increased by 33.76% to CNY 1,087,387,258.92, primarily due to the rise in sales revenue[57]. - The company's cash and cash equivalents decreased by CNY 108,571,837.62, a decline of 532.68% compared to the previous year[99]. - The company's total investment amount for the reporting period was CNY 199,171,863.00, representing a significant increase of 225.76% compared to the previous year[105]. Market and Product Development - The company’s core product "Jinzai Small Fish" is recognized as the "world's best-selling marinated snack" by professional institutions[30]. - The leisure marinated food market is expected to reach ¥192.4 billion in 2023, with a growth rate higher than the overall marinated food market[29]. - The company focuses on developing pre-packaged marinated snacks that are convenient and cater to diverse consumer scenarios, enhancing market competitiveness[30]. - The retail total of the leisure fish product market is approximately 20 billion yuan, expected to reach 60 billion yuan by 2030, indicating significant growth potential[31]. - The sales scale of the company's leisure fish products has maintained the leading position in the industry from 2017 to 2022[31]. - The company has been recognized as one of the top 50 brands in the Chinese bean product industry and ranks in the top 10 for leisure bean products[34]. - The company is actively developing new product categories such as fish snacks, new types of bean products, poultry products, and flavored vegetarian foods to meet changing consumer demands[131]. - The company aims to focus on the rapidly growing marinated snack market, with a strategic emphasis on the billion-level product "Jinzai Small Fish" and diversified development of million-level products such as "Dried Tofu" and "Shredded Meat" in 2023[120]. Sales and Distribution - The revenue from the distribution model increased by 25.93% year-on-year, primarily due to the implementation of a large packaging product strategy and new product promotions[50]. - Online sales accounted for CNY 308,835,302.27, a 48.60% increase compared to the previous year, while offline sales reached CNY 1,153,195,406.27, a 27.68% increase[48]. - The number of distributors increased to 2,267 by the end of the reporting period, up from 1,869 at the beginning of the year, with a net addition of 398 distributors[52]. - The company has established a marketing network covering all provinces and regions in China, with 2,267 cooperative distributors[65]. - The company will continue to improve its sales channels, focusing on both online and offline strategies to increase distribution rates and enhance operational efficiency[122]. Research and Development - The company’s independent food research institute is responsible for new product development, ensuring timely and effective transformation of research outcomes[40]. - The company has invested significantly in R&D and product innovation, focusing on modernizing production processes and enhancing product quality[68]. - The company has completed several health-oriented product developments, including low-fat and low-salt products, enhancing its core competitiveness[95]. - The company is currently developing a continuous drying system for fish products to reduce energy consumption and improve automation[96]. - R&D expenses rose by 25.45% to ¥30,189,107.19, driven by increased investment in R&D personnel and product development[93]. Governance and Compliance - The company maintains a strict governance structure, ensuring compliance with relevant laws and regulations, and protecting the rights of minority shareholders[137]. - The company has implemented a comprehensive investor relations management strategy, including various communication channels to foster trust and interaction with investors[138]. - The company has established a comprehensive internal control system, ensuring effective governance and operational efficiency across all departments[172]. - The company has not reported any penalties from securities regulatory agencies for directors, supervisors, and senior management in the past three years[151]. - The company has complied with all regulations regarding the use and disclosure of raised funds, with no violations reported[113]. Employee and Compensation - The total number of employees at the end of the reporting period is 2,256, with 807 in the parent company and 1,449 in major subsidiaries[161]. - Employee compensation accounted for 40.65% of total expenses, up from 36.15% in 2021, reflecting a growth of 37.24% year-on-year[93]. - The average annual salary for employees was 105,000 CNY, which is approximately 40% higher than the average salary for non-private sector employees in Yueyang City[183]. - The company has implemented a salary policy that emphasizes fairness, controllability, competitiveness, and motivation, with a focus on aligning salary adjustments with business performance[162]. Social Responsibility - The company has actively contributed to rural revitalization, helping farmers increase their income by approximately 2.3 billion CNY through employment and support initiatives[182]. - The company donated 950,000 yuan for rural education during the reporting period, establishing the "Jinzai Scholarship" to support local education initiatives[184]. - Cumulatively, the company has contributed over 12 million yuan to various charitable activities, including rural education and poverty alleviation, since establishing its charity fund in 2013[184]. - The company has established a long-term mechanism for rural revitalization, focusing on high-quality development and common prosperity[182]. Future Outlook - The company plans to enhance brand recognition and value perception, particularly for "Deep Sea Mackerel," through targeted marketing strategies aimed at younger consumers[121]. - The company will strengthen its supply chain, particularly for fish product raw materials, to support rapid growth and enhance competitiveness[125]. - The company plans to continue expanding its market presence and developing new products, focusing on innovation in the food industry[144]. - The company will maintain a close watch on stock price fluctuations and set up warning lines to mitigate risks associated with stock pledges[200].
劲仔食品(003000) - 2022 Q4 - 年度财报