Michelob Ultra Becomes the Official Partner of Concacaf's Top Club Competitions and Major League Soccer
ABInBev(BUD) Prnewswire·2024-06-21 12:30
"Our partnership with Concacaf and MLS is another example of how we are connecting our Megabrands, like Michelob Ultra, to mega-platforms like Concacaf and MLS to help create more moments of cheers and celebration for fans," said Marcel Marcondes, Global Chief Marketing Officer of AB InBev. The partnership with MLS features an extensive series of activations for Michelob Ultra throughout each season, including on-site presence at the league's events such as MLS Cup presented by Audi and the MLS AllStar Game ...