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AB InBev to shut two US breweries, sell another
Yahoo Finance· 2025-12-12 14:52
Anheuser-Busch InBev is to close two breweries in the US and offload another. The Budweiser brewer said the changes mean it can “invest even more in our remaining operations”. AB InBev is shutting facilities in Fairfield in California and in Merrimack in New Hampshire. Meanwhile, the world’s largest beer maker is selling a brewery in Newark in New Jersey. Around 475 staff are affected. A spokesperson for the Michelob Ultra owner said it would offer all the employees “a full-time role elsewhere in our ...
Anheuser-Busch selling classic NJ brewery, closing New Hampshire and California sites
New York Post· 2025-12-11 22:14
Anheuser-Busch is selling its decades-old New Jersey brewery and is closing two others in California and New Hampshire as part of a broader strategy to optimize production.The Anheuser-Busch brewery in Newark, New Jersey, which opened in 1951 and is one of the company’s longest-running facilities, will be sold to the Goodman Group in 2026. Its Fairfield, California, and Merrimack, New Hampshire, facilities will close in early 2026.The company plans to shift production from these three facilities to its othe ...
Anheuser-Busch to sell iconic New Jersey brewery, close California and New Hampshire facilities
Fox Business· 2025-12-11 20:14
Anheuser-Busch is selling its decades-old New Jersey brewery and is closing two others in California and New Hampshire as part of a broader strategy to optimize production. The Anheuser-Busch brewery in Newark, New Jersey, which opened in 1951 and is one of the company’s longest-running facilities, will be sold to the Goodman Group in 2026. Its Fairfield, California, and Merrimack, New Hampshire, facilities will close in early 2026.The company plans to shift production from these three facilities to its oth ...
AB InBev Bolsters Position With Premiumization and Digital Expansion
ZACKS· 2025-12-11 18:51
Key Takeaways BUD expands digital ecosystem as BEES GMV rises 11% annually and quarterly GMV nears $1 billion.BUD's B2B platforms drive about 70% of revenues, with DTC channels adding $325 million in Q3 2025.BUD's premium and super-premium brands post strong Q3 2025 gains despite softness in China.In a fast-evolving beverage environment, Anheuser-Busch InBev SA/NV (BUD) , also known as AB InBev, emerges as a distinctively positioned contender, strengthening its foothold in the global alcoholic beverage mark ...
百威“双轮驱动”激活城市夜经济,国际IP与本土生态共舞
Jing Ji Guan Cha Wang· 2025-12-10 05:06
此外,在城市的夜生活地标,如繁华商业街、热闹夜市等,百威中国也积极布局,通过开设品牌体验 店、举办快闪活动等方式,加深与消费者的互动,让啤酒成为城市夜生活中不可或缺的一部分。 从IP引进到生态共建,政企协同破解"水土不服"难题 将一个全球顶级IP引入中国,并非易事。Tomorrowland上海站的落地,就经历了近两年的筹备。上海市 外办、商务委、文旅局等组建专项对接小组,一边解读政策、明确审批流程,一边联动比利时驻上海总 领事馆,将项目提升至"中比文化交流"的高度,充分体现了政府与企业协同合作的重要性。 傍晚六点,上海黄浦滨江的灯光渐次亮起,Tomorrowland"室内幻境"电音节的检票口前,年轻人们手持 印有百威Logo的荧光棒,有序排队入场。这场亚洲首个官方室内版本的国际顶级电音盛宴,不仅吸引 了全球200多个国家的电音爱好者聚焦上海,更成为百威集团深度参与中国夜经济的标志性场景。 作为啤酒行业的全球领军者,百威集团正以"旗舰品牌+超级平台"(Megabrands&Mega Platforms)的双轮 驱动模式,重新定义中国夜间消费生态。 夜经济里的"啤酒逻辑":消费引擎与社交纽带 夜经济已成为城市经济 ...
长曜创新完成A轮融资;Meta收购Limitless;太古收购新沁园
Sou Hu Cai Jing· 2025-12-10 03:17
近日,全球美妆巨头欧莱雅(L'Oréal)宣布达成一项股权增持协议,计划将其在专业医美公司高德美(Galderma)的持股比例提升至20%。 此次增持是欧莱雅与高德美现有股东的定向股权合作,具体交易未披露具体金额。本次交易完成后,其持股比例将从原有水平正式提升至 20%,成为高 德美重要战略股东之一,且双方约定欧莱雅将获得高德美董事会相应席位,参与企业核心战略决策。(fashion有料) -投资动态- 欧莱雅增持医美公司高德美(Galderma) 小编评: 欧莱雅此前已持有高德美部分股份,此次增持标志着其进一步深化在医美健康领域的战略布局。 近日,长曜创新正式对外宣布,已顺利完成新一轮A轮融资,融资金额达数千万元。本轮融资战略投资方为头部机器人上市公司杭州申昊科技,高秉强教 授、Brizan Ventures、高锋耐心资本、X GROUP(德聚投资)等老股东继续加注。 2024年,长曜创新凭借AIRSEEKERS TRON系列割草机器人正式切入全球高端户外机器人市场。(品牌方舟) 小编评: 可以看到,长曜创新未来将在新融资的基础上,稳固欧美核心市场布局,并进一步开拓更多成熟与新兴市场,持续加快海外市场渗透速度 ...
Anheuser-Busch Buys BeatBox to Win Over Younger Drinkers
Yahoo Finance· 2025-12-09 21:42
Close-up of Budweiser beer bottles chilled in a metal bucket filled with ice. Key Points Anheuser-Busch is strategically acquiring high-growth brand BeatBox Beverages to align with evolving consumer preferences for ready-to-drink cocktails. The company's Beyond Beer portfolio is delivering substantial revenue growth, providing a diversified earnings stream. Management is demonstrating a strong commitment to shareholder value through a significant stock buyback program and consistent dividends. Interes ...
百威VS喜力,外资啤酒攻防战升级!
Sou Hu Cai Jing· 2025-12-05 21:43
来源:市场资讯 (来源:21Style) 科技、汽车、快消、零售、美妆、咖啡、奢侈品……各行各业的跨国巨头今年都在感叹,中国市场变化太快,半年不来就会感到陌生。 酒业亦是如此。在啤酒、洋酒、葡萄酒行业,知名跨国酒企曾经居于主导地位,甚至一度扮演着市场教育者的角色。 但随着市场竞争烈度持续升级、中国消费者愈发成熟,企业管理者们发现,单纯将国外产品、营销、玩法移植到中国市场已经行不通了。恰恰相反,中国 市场对于新品类、新渠道、新业态、新玩法的接受度要远远高于其他国家,甚至能反向为其他市场提供模式创新的样本。 岁末年初,我们将推出系列报道,关注这一年跨国酒企如何应对举足轻重但又瞬息万变的中国市场。 文丨肖夏 编辑丨陶力 高梦阳 11月中旬,中国五大啤酒的掌门人,在厦门见了一面。 在这场行业协会主导的中国啤酒T5峰会上,华润啤酒、青岛啤酒、百威亚太、燕京啤酒、嘉士伯中国达成了多项共识。其中谈到,整个饮料酒消费仍然 还在稳步提升,行业要坚定产业发展信心。 这番表述披露后不久,国家统计局最新数据出炉——今年10月中国规上企业啤酒产量同比下滑1%,前10月累计产量增幅回落至0%。 中国啤酒行业进入存量竞争时代,已是第十二年 ...
AB InBev to acquire 85% stake in beverage maker BeatBox for $490 million
Reuters· 2025-12-05 20:15
Core Viewpoint - Anheuser-Busch InBev plans to acquire a majority stake in the U.S.-based ready-to-drink beverage brand BeatBox for approximately $490 million [1] Company Summary - The acquisition reflects Anheuser-Busch InBev's strategy to expand its portfolio in the ready-to-drink beverage segment [1] - BeatBox is recognized for its innovative and youthful branding, appealing to a younger demographic [1] Industry Summary - The ready-to-drink beverage market is experiencing growth, driven by changing consumer preferences towards convenience and ready-to-consume products [1] - This acquisition may indicate a trend of larger beverage companies investing in niche brands to capture market share in emerging segments [1]
百威喜力鏖战中国:啤酒生意 要重做一遍|跨国酒企变局2025
Core Insights - The Chinese beer industry is experiencing a shift towards domestic brands, with a notable recovery in their performance while international brands face challenges [1][2][3] - The overall beer consumption in China is still on a steady rise, despite a slight decline in production in October [1] - The market dynamics have changed, with domestic brands like Qingdao Beer and Yanjing Beer showing growth, while international brands like Budweiser are struggling [1][10] Industry Overview - The Chinese beer market has entered a phase of stock competition, with the industry's scale at about 70% of its peak [1] - The latest statistics show a 1% year-on-year decline in beer production for October, with cumulative production growth for the first ten months at 0% [1] - The industry is now in its twelfth year of stock competition, indicating a mature market environment [1] Brand Performance - Domestic brands such as Qingdao Beer, Yanjing Beer, and Zhujiang Beer have maintained growth in revenue, profit, and sales in the first three quarters of 2025 [1] - Budweiser has reported a double-digit decline in revenue, profit, and sales in the Chinese market for the first three quarters [1][10] - Heineken has shown significant growth, with sales increases of 30% to 70% for its products in recent years, positioning China as its second-largest market globally [11][14] Market Dynamics - The shift in consumer preferences has led to a decline in the dominance of international brands, particularly in the nightlife channel, which has been underperforming [2][24] - Heineken's strategy has focused on expanding into non-nightlife channels, leveraging partnerships with local distributors to enhance market penetration [20][25] - Budweiser's market share in regions like Fujian has decreased significantly, while the combined share of China Resources and Heineken has increased [12] Marketing Strategies - Both Budweiser and Heineken have engaged in high-profile sponsorships and events to enhance brand visibility, with Budweiser sponsoring the Tomorrowland music festival in Shanghai [4][7] - Heineken has also positioned itself as a key player in major events like the F1 China Grand Prix, resulting in a 14% increase in sales during the event [8] - The marketing strategies of both brands have evolved, with a focus on aligning with local consumer trends and preferences [29][30] Consumer Trends - The Chinese beer market is witnessing a shift towards innovative flavors and products, with a growing acceptance of new beer styles such as tea-infused beers [42] - There is a notable preference for higher alcohol content and unique flavors among Chinese consumers, contrasting with trends in Western markets [41][42] - The industry is encouraged to expand its product offerings to include low-alcohol and non-alcoholic options, although these segments remain niche in China [40][41]