Love Stock Splits? This $100 Billion Company Says You Aren't the Investor It's Looking For.

Top companies are focused on the things that create shareholder value, and they want their investors to focus on those things as well. In a recent interview with Barron's, Fogel was asked why Booking hasn't split its stock yet considering some people think it's too expensive at close to $4,000 per share. A stock split would lower the price per share and increase the share count. Fogel responded by saying, "I don't think I want that kind of investor." A 2023 paper from the Journal of Risk and Financial Manag ...