iQIYI's New VR Location-Based Entertainment to Launch Across Major Chinese Cities This Summer

Upcoming Overseas Expansions Include Dubai and BangkokBEIJING, June 24, 2024 /PRNewswire/ -- On June 19, iQIYI, a leading online entertainment service in China, announced plans to launch VR location based experiences across major Chinese cities this summer, with global expansion to follow. The initiative aims to expand into offline commercial spaces and cultural tourism market, according to Hang ZHANG, Senior Vice President of iQIYI, highlighting the company's innovative use of technology to transform IPs i ...