Apple stresses device longevity, extends self-service repair to Europe

Core Viewpoint - Apple has shifted towards prioritizing durability over repairability in its product design, reflecting a response to sustainability concerns and the right to repair movement [1][4]. Repairability and Durability - Apple emphasizes that while repairability is important, optimizing solely for it may not yield the best outcomes for customers or the environment [2]. - The ideal device should be both durable and easily repairable, minimizing the need for repairs in the first place [2]. Recent Developments - Apple has expanded its user repair service, now offering Diagnostics for Self Service Repair in 32 European countries, including the U.K., France, Germany, and the Netherlands [3]. - The company has made used components available for repairs, although it clarifies that third-party parts may not always have the same system access [3]. Parts Pairing Policy - Apple’s parts pairing policy is designed to ensure security and proper calibration of components, rather than blocking third-party parts [4]. - The company argues that prioritizing longevity over repairability is more sustainable, as not all components require frequent repairs [4][5]. Component-Specific Insights - Displays and batteries are highlighted as components that are more likely to require repair, thus should be easier for users to access [5]. - An internal study showed that the iPhone charging port rarely requires replacement, suggesting that making it individually replaceable would increase carbon emissions unnecessarily [5]. Addressing Planned Obsolescence - Apple counters accusations of planned obsolescence by noting that hundreds of millions of iPhones have been in use for over five years, and the company has a long history of providing free updates to extend product life [6].